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How Much Money Does The Racer Really Have?

According to Celebrity Net Worth, Kyle Busch is worth $80 million. His net worth has nearly doubled over the last six years, with SportsKeeda reporting that his 2014 net worth was $40 million; it increased to $50 million by 2019 and just kept going up. In 2018, he was the third highest paid NASCAR driver, with earnings of $14.7 million, not to mention his North Carolina house reportedly worth $7.5 million. 

Of course, athletes can make ridiculous amounts of money beyond their regular salaries via corporate partnerships and endorsements, and this is absolutely the case for Busch. One of his nicknames, Candyman, comes from his long association with Mars, Incorporated, as evidenced by his trademark M&M's racing suit, helmet, and car, known as the No. 18 M&M'S Toyota, per NASCAR. The racing organization further notes that Mars, Incorporated's relationship with Busch and Joe Gibbs Racing has "pioneer[ed] the use of driver and team star power through savvy social and digital marketing techniques to strengthen the relationship with NASCAR fans, while also expanding into new audiences."

Busch's other lucrative partnerships, as seen on his racing suit as well as on his website, include Interstate Batteries, Textron Aviation, Skittles, Pedigree pet food, and SportClips haircuts. 

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